Author: Tracking Talk

Tracking Talk (TrackingTalk.com) is a blog dedicated to the art and science of performance marketing. Our parent company is Traffikoo, an online marketing company and ad agency founded in 2005. Traffikoo advertises for clients worldwide, and offers the ReferDigital suite of online selling tools and affiliate/dropship network, as well as marketing SaaS tools such as Addue, an all-in-one online marketing toolkit, and 123ORM.com, a reputation management tool.

Drunk shopping is a $48B industry

Consumers are spending on average $440 a year on purchases made while intoxicated, and most of those sales are made on Amazon, according to a survey from The Hustle. E-commerce is encouraging the trend, with...

The Most Important Writing Lesson I Ever Learned

Advertising teaches its own lessons. For starters, everyone hates advertising. Advertising lies. Advertising misleads. It’s evil, phony, it’s trying to sell us crap we don’t need. I can’t argue with any of that, except to observe that for a...