Tracking Talk The Blog of ReferDigital. How Marketing Works Now.
So, how do affiliate tracking pixels work exactly?
Affiliate tracking pixels are tools used to track user actions, like clicks or conversions, resulting from affiliate marketing efforts. These pixels allow merchants to know which affiliates should be credited for generating a particular...
Need more visitors? Where to buy online traffic
Have you already looked at the usual suspects (Google Ads and Facebook) and still need more web traffic? Here’s some other options you may want to consider: Content Marketing: Creating high-quality content like blogs,...
What’s the difference between CPA and CPS in affiliate marketing?
CPA (Cost Per Action) and CPS (Cost Per Sale) are both pricing models used in affiliate marketing, but they differ in terms of the action that triggers the commission payout to the affiliate marketer....
What are some key things to remember when managing an affiliate program?
Managing an affiliate program can be a great way to grow your business, but it requires careful planning and execution. Here are some key things to remember when managing an affiliate program: Choose the...
What should you do if your Google Ads account was suspended for “circumventing systems”?
If your Google Ads account has been suspended for “circumventing systems”, it means that Google has identified behavior that violates their policies and guidelines. Here are some steps you can take to address the...
Affiliate Tracking on Shopify: A Guide And Things To Watch Out For
If you’re running your ecommerce store on Shopify, you might be wondering how to set up external affiliate marketing platforms such as ReferDigital to work with your Shopify store. This guide is for you....
Affiliate Marketing: An overview for merchants
Affiliate marketing is a cost-effective way for merchants to promote their websites by paying only for the sales or leads generated by affiliates (partners who promote the merchant’s products or services). The merchant creates...
Setting up Lead Generation and Shopping Cart Campaigns on ReferDigital
It is easy for merchants to set up lead generation campaigns and shopping cart campaigns on ReferDigital. The whole process, including integration of the required tracking pixel on your site, can be carried out...
Addue Conversion Tracking Works (A Lot) Better Than The Ones That Come With Major Ad Platforms
Addue conversion tracking works far better than the one that comes with major platforms like Google, Facebook, etc.! Check out our conversion tracking case study with Lotus Candles® live now on our website! https://addue.com
With Addue you can now track conversions without conversion tracking links
With Addue, you normally track conversions using conversion tracking links. See this tutorial on how to set them up and use them. Such conversion tracking links look like this: https://addue.com/r/track/248/exp As described in the...
Shorten and customize your links with Addue
Note: Links and linksets on Addue used to be called rules and rulesets. The images in this post still refer to them as rules and rulesets but the software has been updated. With Addue,...
Setting up a subscription campaign on ReferDigital
The subscription campaign type on ReferDigital is a powerful affiliate campaign type which can be used to set up recurring commission campaigns. These campaigns compensate affiliates for any customers they send your way on...
The best and worst of times to build a new SaaS product
If you’re building a new SaaS product, these are the best and worst of times. It has never been easier than ever to build a new product. The tools ecosystem is now so vast and well...
ReferDigital introduces Zero Install Referral Forms
With Zero Install Referral Forms (ZIRFs), you can collect referrals using a referral form on your website. No affiliate links or tracking pixels required! The form connects seamlessly to ReferDigital and we take care...
TV Advertising Effectiveness and Profitability: Generalizable Results From 288 Brands
“The ROI analysis shows negative ROIs at the margin for more than 80% of brands, implying over-investment in advertising by most firms. Further, the overall ROI of the observed advertising schedule is only positive...
From A Redditor that just gave up on Facebook ads…
Posted on Reddit today in r/smallbusiness: “Killed off my last Facebook ads today, going back to 100% organic marketing, very scared but relieved”
Researchers Uncover Advertising Scam Targeting Streaming-TV Apps
Fraudsters mimicked popular apps, siphoned off revenue from unsuspecting advertisers, cybersecurity firm says
Digital ad spend grew 12% in 2020 despite hit from pandemic
Despite an initial falloff due to the Covid pandemic, digital advertising spending grew 12.2% year over year in 2020, according to a new report commissioned by the Interactive Advertising Bureau and conducted by PwC.
Addue now supports routing by US state (or Canadian province) in addition to country-based routing
Note: This post is an introductory tutorial to Addue (https://Addue.com). Addue is an all-in-one marketing toolkit featuring tools such as conversion tracking, A/B split testing, traffic routing by geography and other browser data, link...
