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Internet Sales Tax – Federal Legislation Introduced

According to an email sent out to ebay Main Street members today: Last Friday, federal legislation was introduced that attempts to address the uncertainty caused by the Supreme Court ruling. Led by Representatives Jim Sensenbrenner, Anna Eshoo, Zoe Lofgren and Jeff Duncan, this bipartisan solution aims to provide a clear and sensible framework for collecting …

From the Interwebs: How Internet Advertising Can Grow to $600 Billion by 2023

Interesting article out there we came across today… https://ark-invest.com/research/internet-advertising-growth?utm_source=SocialSharing&utm_medium=twitter&utm_campaign=social_share Key points: Internet advertising currently at $230 Billion in revenues globally last year. This is almost 3x projected increase in 5 years. “Both industry and financial analysts have underestimated the potential of internet advertising for years. In 2014, eMarketer estimated that its growth would slow from …

Watch out for unsavory players in the online advertising business

If you’re going to go with an online advertising partner, you probably want to make double-sure you’re going a best-of-breed ethical player before handing over your hard-earned dollars. Apparently Progressive (the insurance company which keeps bombarding us with those annoying Flo commercials) failed to do so – they feature prominently as a sucker in this …

An algorithm can now customize your hazelnut spread jar

Who said you can’t get creative with even the most mundane of products? In the news today, a successful marketing campaign by Nutella hazelnut spread in Italy which employed an algorithm controlling the label printer in Nutella’s factory to uniquely design each label, except for the standard Nutella logo: https://www.inc.com/betsy-mikel/can-robots-do-the-job-of-designers-nutella-gives-it-a-whirl.html “And what was the reason …

Online Advertising Techniques Users Really Don’t Like

Interesting article out today from NN Group: https://www.nngroup.com/articles/most-hated-advertising-techniques/ “Summary: Modal ads, ads that reorganize content, and autoplaying video ads were among the most disliked. Ads that are annoying on desktop become intolerable on mobile.” And here’s an excerpt comment we liked most from a Reddit discussion on this article: “At the end of the day, …