Fast fashion sellers are using social media stars’ images without permission—and there’s not much they can do about it.
A new email-based extortion scheme apparently is making the rounds, targeting Web site owners serving banner ads through Google’s AdSense program.
One firm promised to “use every tool and take every advantage available in order to change reality according to our client’s wishes.”
This is what happens when you pay for anything other than actual sales/conversions: Dina Srinivasan, a former agency executive turned digital ads adviser, said: “It’s very difficult to tie [ad] money to sales —...
‘Let them try it’: Agency execs see the in-house marketing trend fading
Electric scooter start-up Unicorn is shutting down after spending too much money on Facebook adverts. “Unfortunately the cost of the ads were just too expensive to build a sustainable business.”
Google bundles bad clicks like a pile of stinking, rotten subprime mortgages and then peppers them with some good clicks and sells them to you like JP Morgan in 2005. Did you read the...
The most successful consumer products often have distribution built into the product itself… Distribution should be considered on day one and built into the product.”
From a thread in Reddit today: Google Ads – anyone noticing sites getting disapproved for "malware" recently? from PPC
Influencer marketing on Instagram seems to be all the rage these days, perhaps because ads on Facebook and Google have become so expensive. The thing about Instagram influencers is that you have to find...