Tracking Talk The Blog of ReferDigital. How Marketing Works Now.

What works on Facebook – 2018

In the wake of Zuckerberg’s recent announcement, many publishers are wondering what’s next for their business if they were dependent on Facebook traffic for driving revenue. An interesting discussion on Facebook traffic just started...

Side Project Marketing is the New King

If blogging takes ages and ads don’t work, is there an alternative that doesn’t cost money or annoy people? An alternative that brings quick traction and results? The answer is YES. Indeed, this alternative has been bringing millions of website...

33 Highly Effective Ad Headlines

Advertisers usually test different ads and then let the top performing ones run the longest. No one runs ineffective ads for a long time! Note: The 33 headlines were scoured from display campaigns in the...

Google removes search ads for PetMed

Something interesting in the search-marketing world in today’s news: https://seekingalpha.com/news/3291623-google-removes-search-ads-petmeds-tramadol-bargain-hunters-move-stock-3-percent Fuller report in the WSJ here: https://www.wsj.com/articles/petmed-asks-google-to-remove-tramadol-ads-from-search-results-1503603884 A subscription is required for access to the WSJ article but the gist of the matter is that some...