Tag Archives: yahoo

Does Yahoo! Gemini Conversion Tracking actually work?

We’d be interested in hearing from anyone who got conversion tracking as offered in Yahoo!’s self-serve Gemini platform to actually work. Our tests indicate it might have some issues. To be clear, we’ve tried both the script-based and pixel-based options Gemini offers. Unlike other mainstream advertising platforms, notably Google Adwords, Bing Ads, and Facebook, Yahoo! …