The Blog of ReferDigital. How Marketing Works Now.
And then, after all that, Experian swoops in with the lowest tracking blow of them all: a spam email encouraging me to “finish registering your baby” with them (I never “started,” but sure) to...
Online ads are already a focus for several smaller antitrust agencies in Europe, often prompted by complaints from media companies as advertising spend shifts to the web.
PornHub, a popular site that features people in various stages of undress, saw 33.5 billion visits in 2018. There are currently 7.53 billion people on Earth.
The wireless company spent more than $4 billion to buy AOL and nearly $5 billion to buy Yahoo as part of an effort to compete with Facebook and Google in a growing market for...
Facebook is starting to test search ads in its search results and Marketplace, directly competing with Google’s AdWords. Facebook first tried Sponsored Results back in 2012 but eventually shut down the product in 2013.
Where there is discovery in an app, there is paid discovery. Google helped you choose between links, then sold ads that promote a few. Facebook helped you choose between pieces of content, then sold...
More than 80 employees were allegedly laid off, and hundreds of thousands of dollars are still missing after Defy Media collapsed.
Today, San Francisco-based Firefly announces it is officially launching its car-based outdoor advertising platform out of beta… Over the last year, the company said it has executed over 50 advertising campaigns and racked up...
From 7 pm to 7:45 pm on Tuesday, publishers saw mysterious yellow 300×250 ads blanket their sites. Paying CPMs north of $20, the yellow square ad elbowed out other buyers with its big spending....
Google said an internal investigation found that CM File Manager and the Kika Keyboard contain code used to execute ad fraud techniques known as click injection and/or click flooding.
The little boy, whose last name and city of residence within the US haven’t been made public to protect his privacy, began creating the videos in 2015. His most-watched video, which sees Ryan opening...
The Federal Trade Commission has held that 1-800 Contacts, the nation’s largest online retailer of contact lenses, unlawfully entered into a web of anticompetitive agreements with rival online contact lens sellers.
In one of the schemes, prosecutors said, the defendants accessed more than 1.7 million computers belonging to ordinary individuals and businesses in the U.S. and elsewhere by using a global “botnet,” a network of...
“It often does not feel like human beings over there,” said Barnett, who was careful to lay blame on the structure in which employees on the Amazon retail team are forced to operate, and...
To sum up: working with established podcasts feels a little more “pay‐to‐play”. Or to put it admittedly crudely, kind of like an audible version of Google Adwords. Working with smaller podcasts, on the other...
Amazon says it is phasing out sponsored product ads on baby registries, which attach a small “sponsored” label, after some users found them deceptive
Amazon.com Inc. handles nearly half of all online sales in the U.S., giving it a popular platform and a wealth of consumer data. Now it’s on track to become the next juggernaut of online...
Black Friday may be over, but the deals are still going strong. That’s right, it’s Cyber Monday, and that means even more chances to save on your holiday shopping. So if you missed out on...
Social media network LinkedIn processed the email addresses of 18 million non-members and targeted them with advertising on Facebook without permission, an audit by the EU Data Protection Commissioner has found.
Lotti recalls the investor saying that if she wanted Lashify to succeed, quality didn’t matter, nor did customer satisfaction—only influencers. And they didn’t come cheap. She was told to expect to shell out $50,000...
